How to Build a Successful Beauty Salon Team
World-renowned salon business expert Elle Wilson shares her insights to help you lay the groundwork for a highly productive team.
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The Best Tactic To Incentivize Clients
World-renowned salon business expert Elle Wilson explains how to harness the collective power of your customer base by rewarding them with incentives.
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World-renowned salon business mentor Elle Wilson offers some practical tips to find your “why” and bring it to life in both your career and business.
Go Hollywood With Your Content Marketing
Whether we’re falling in love with the characters, or anticipating the next sequel, there are a lot of things marketers can learn from Hollywood when it comes to capturing an audience’s attention. A compelling plot, fascinating characters, an…
How to Define Your Salon Personality & Create a Platinum Brand
I’m obsessed with branding. From colors, to ways of writing, to a brand’s sense of humor… and don’t get me started on clever catch phrases. For an industry that’s called the beauty industry, I think it’s pretty fitting…
Why You Need A Beauty Salon Business Mentor
One of the fastest and best ways to reach desired business outcomes is to hire a business coach who will guide you to make the right decisions for your business. Business mentors can range from the very casual…
The Critical Role of Training in Beauty Salons
Good training produces guaranteed quantifiable benefits. Period.
