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Who Is the TrueBrow™ Training Suited To?
Posted byElle WilsonThe TrueBrow™ System does not use tattooing, microblading, skin staining, growth serums or brow extensions. We do not exploit our client’s pain points by offering them temporary solutions to their brow problems. The TrueBrow™ System has changed all…
The Sure Way to Maintain Consistency with Client Rebooking with Special Guest, Kristy McKenzie
Posted byElle WilsonThe world is always dishing out something new these days. There are ups and downs for many of us and it really can be for many destabilizing. It is understandable and we can feel uncomfortable and even anxious….
How To Reconnect And Win Back Lost Clients
Posted byElle WilsonLosing clients from time to time is, unfortunately, inevitable.You certainly want to set up systems and stay at the cutting edge of your skill to avoid this. However, even with the best product or service in the world,…
How to Define Your Salon Personality & Create a Platinum Brand
Posted byElle WilsonI’m obsessed with branding. From colors, to ways of writing, to a brand’s sense of humor… and don’t get me started on clever catch phrases. For an industry that’s called the beauty industry, I think it’s pretty fitting…
How To Avoid Burnout While Building Your Salon Business
Posted byElle WilsonWe live in an age where burnout is so common, it’s sometimes celebrated as a hallmark of success. As a culture we value productivity and hustle, but often at the cost of our mental and emotional health. Anyone…
Brows Are Big Business: Don’t Get Left Behind
Posted byElle WilsonSalon owner, I should have, may not be the saddest three words in the English language, but they rank right up there. The phrase underscores regret, often because we’ve failed to act on a great opportunity. For some…
