The Pros & Cons of Discounts For Your Business
Want to reap the benefits of discounting while still upholding the value of your business? Salon business expert Elle Wilson explains how.
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How To Add True Value To Your Business
Salon business coach Elle Wilson on how giving value to your customer is what will win you that customer, not just for the sale, but for life.
TrueBrow Member Shares Story
We recently received this stunning post from a fellow Brow Artist and, with her permission, are sharing it with all of you! I think this will ring true for many – so please, tell us how becoming a…
How to Manage Your Online Business Reputation
This weeks tip is extremely important if you want to stay in touch with what the world is saying about your business. Both positive and negative. We will refer to it as ‘reputation management’.Managing your businesses reputation online.If…
The Key To Living a Beautiful Life
“May your beauty within shine brightly in your life. ” – Elle Wilson It is well known that I am totally in love with brows and in fact have devoted most of life to changing the brow…
What is The True Purpose of Eyebrows?
By Elle Wilson Longevity is important. After all, who wants to ride a wave that comes crashing down? Well, all meaningful businesses have one thing in common, they offer the marketplace what it wants and a LOT, LOT…
How To Build a Community Around Your Brand
World-renowned salon business expert Elle Wilson shares why community building should be the cornerstone of your growth strategy.
