The Key To Powerful Decision Making

World-renowned salon business expert Elle Wilson offers solid advice on how to make effective decisions and what gets in the way of smart decision-making.
World-renowned salon business expert Elle Wilson offers solid advice on how to make effective decisions and what gets in the way of smart decision-making.
With full natural brows now the norm, there’s a lot of women out there with brow envy after the classic at-home overplucking disaster. Growing back eyebrows sounds simple, but anyone who’s tried it knows it’s harder than you…
From what I’ve learned, these are the 3 most common marketing mistakes that start-up beauty businesses fall prey to… 1. Not doing any marketing for your salon.In the excitement of setting up, it’s easy to forget what you’re…
Offering gift cards is a great way to guarantee your salon is always filled with old and new clients. Plus, it’s an easy way for them to continue to support you, especially if you add in a nice…
You’re probably thinking: “What do my intimate relationships have to do with my beauty business?” The short answer: EVERYTHING! The strength that your intimate relationship holds and the power it yields, is what can get you to the…
Salon owners often have a heavy workload, especially if they are running a team while handling their own column of clients. Quality salon work requires total focus on what’s in front of you. You can’t daydream nor make…
Let’s answer the age-old question: how do you raise your prices to match the value of the services you’re providing without jeopardizing losing clients? Here are a few signs that you should raise your prices: You cannot keep…
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