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Month: June 2018

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Beauty & Business | Blog

How To Survive The Ups & Downs of Business

Posted byElle Wilson June 25, 2018

With all that has gone on in 2020 and now the possibility of ongoing lockdowns, I had a dig through our podcast archives this week to find you a favourite episode of mine on the ups and downs…

Read More How To Survive The Ups & Downs of BusinessContinue

Beauty & Business | Blog

How To Become A Better Leader

Posted byElle Wilson June 18, 2018

World-renowned salon business expert Elle Wilson explains leadership isn’t a magical gift but a set of skills that anyone can acquire and practice.

Read More How To Become A Better LeaderContinue

Beauty & Business | Blog

Overcoming Anorexia and Bulimia

Posted byElle Wilson June 12, 2018

World-renowned salon business coach Elle Wilson recounts how she conquered her eating disorder by coming to terms with her difficult childhood.

Read More Overcoming Anorexia and BulimiaContinue

Beauty & Business | Blog

Elle Wilson Tops Amazon Book Charts

Posted byElle Wilson June 5, 2018

World-renowned salon business mentor Elle Wilson talks about “The Power Shift,” her best-selling book that topped Amazon charts in both US and Australia.

Read More Elle Wilson Tops Amazon Book ChartsContinue

Beauty & Business

Brows Are Big Business: Don’t Get Left Behind

Posted byElle Wilson June 1, 2018

Salon owner, I should have, may not be the saddest three words in the English language, but they rank right up there. The phrase underscores regret, often because we’ve failed to act on a great opportunity. For some…

Read More Brows Are Big Business: Don’t Get Left BehindContinue

Branding

How Different Brow Design and Restoration Options Affect Your Brand

Posted byElle Wilson June 1, 2018

There is a direct correlation between brand image and the brow options that you make available to your clients. How your salon approaches brows is telling to your clients, and, as you well know, what occurs inside your…

Read More How Different Brow Design and Restoration Options Affect Your BrandContinue

Branding

Become The Go-To Salon For Perfect Brows

Posted byElle Wilson June 1, 2018

What if your salon had the capacity to be one of the top salons for brows? It is not an impossible task. Your salon can be known as *the* go-to salon for perfect brows, but not without sincere…

Read More Become The Go-To Salon For Perfect BrowsContinue

Beauty & Business

Increase Salon Revenue By Adding Brow Bar

Posted byElle Wilson June 1, 2018

Salon owners get it. Brows are big business for the beauty industry and investing in brows can increase a salon’s revenue. What many salon owners may not yet understand, however, is that there are different approaches to brow…

Read More Increase Salon Revenue By Adding Brow BarContinue

How Brows Became a Permanent Obsession
Beauty & Business

How Brows Became a Permanent Obsession

Posted byElle Wilson June 1, 2018November 2, 2021

Visit a local salon or day spa and you can’t help but notice the marketing materials regarding brows. Pictures of beautiful women with equally beautiful and tailored brows are displayed, inviting women dissatisfied with their current look to…

Read More How Brows Became a Permanent ObsessionContinue

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  • BROW TRANSFORMATIONS
    • TrueBrow™ In-Salon Treatment
    • TrueBrow™ Home Care + Tutorials
  • TRAIN WITH US
    • Train with TrueBrow™
    • Meet Our Educators
    • Meet Our Community
    • Book Your Strategy Session
    • Work With Elle Wilson
    • About TrueBrow™
    • Blog for Beauty Pros
    • Podcast For Beauty Pros
  • SHOP NOW
  • FIND A TRUEBROW™ SALON
  • LET’S CONNECT
    • Chat with us on Facebook
    • Contact Us