The Best In Brows

The Best Brow Products

COLLECTION

Attending the Masterclass has been a highly valuable experience for me. The open and unrestricted access to Elle and her willingness to teach and inspire us at the class was extraordinary.

Absolute Beauty

The World’s Premium Brow Kit

Choosing your color is easy, but first you may need to change the way you think when choosing ordinary pencils and powders. The TrueBrow™ Collection is a simply irresistible brow duo and with your Ultra Precise Brushes, you will be able to create any look all day long.

Ordinary brow products give you a light, medium or a dark option, encouraging you to use your hair color to decide the color you choose for your brows. As a professional brow brand, we are asking you to choose differently, for pure glamour.

The TrueBrow™ Collection is an easy 2-step product range designed specifically to go hand-in-hand with the TrueBrow™ System. Unlike anything else on the market, the TrueBrow™ Collection has the power to create depth, fullness and most importantly, softness for any brow. Women with sparse, misshaped brows can now experience a natural looking fullness, instantly. It is the perfect solution and confidence builder for women.

It is perfect for a teenager wanting her first brow product or a mature women who wants to have her brows look fully, but still perfectly natural.

For those women who love a bold brow that makes a statement, the Collection is perfect. Use the Beautifully Bold brush and be amazed at how easy it is to create the perfect bold brow.

The Collection is the perfect brow product for women of all ages with brows of all shapes and sizes. If you want a product that stays on all day and will still leave you feeling and looking like YOU, you found it!

Fuller Eyebrows Instantly With The TrueBrow™ Collection

The beauty industry is in love with TrueBrow™

Your Brows Have Infinite Power.

Discover the color that best enhances your beauty.

What Women Love About The TrueBrow™ Collection

Natural is a Style

WITHIN THE TRUEBROW™ COLLECTION ARE THREE TOOLS:

ELEMENT, TRUECOLOR AND ELLE WILSON’S TRUEBROW™ PRECISION BRUSH.

ELEMENT IS STEP 1.

It is a unique formulation that is applied with the TrueBrow™ Precision Brush to the hairs of the brows and any skin where you wish to build your brow.

Element increases the longevity of TrueColor which means zero touch ups all day and all night long. Most importantly it allows your brows to look and feel real and natural.

ELEMENT IS STEP 2.

Available in 3 shades that coherently match  every brow color perfectly. The TrueColor pigment is extraordinarily versatile in its application to achieve the look you desire, be it soft, bold, defined, raw or ever so subtle. You too will fall in love with the brow beauty it creates. With more than 60 applications you will enjoy not only renewed brow beauty but get real value from your purchase. Perfect!

Ordinary brow products are applied to the skin. This leaves the end result harsher and not as natural. Applying product to the skin can never offer you fullness or a bolder brow that looks natural, that’s why I created the TrueBrow™ Collection. Our brow duo, applied with the Ultra Precise Brushes is applied both to the skin and the brow hair offering long-wear intensity and fullness with the perfect, natural result. Make your mark in the world without even looking like you tried.

Elle Wilson Grey Background
Elle Wilson Grey Background

We Believe The Details Matter. We Believe You Deserve More

Achieving amazing results takes time! There’s a reason a 15-20 minute brow wax is focused entirely on hair removal – we simply cannot apply our skill and knowledge without taking the time we need and the time your brows deserve! You will notice the difference immediately, as you will never be rushed through a brow appointment with a TrueBrow™ Specialist. The details matter!

Each TrueBrow™ Discovery session offers us the opportunity to assess your brows and begin to develop our vision.

Finally, you have someone who is dedicated to offering you incredible brows, all the time, as opposed to someone who gives you a brow wax. Although hair removal will be part of your brow appointment, it is by no means all there is to it. Your brows deserve more and somewhere along the way, women became accustomed to hair removal (i.e. the brow wax) and that “cleaned up” equates to beautiful, but sadly it does not and we’re here to give you what you didn’t realize you could have.

It’s so exciting to be part of such a well-oiled machine. I had no idea how huge the behind-the-scenes stuff is with TrueBrow™. It’s just growing by leaps and bounds!
Bianca Baker
Bianca Jade Brow Artistry & Beauty

I’ve been in the beauty industry for over 10 years and worked with many different beauty brands. But nothing has given my clients the results that the TrueBrow™ Collection gives them. The product is incredibly soft and natural. It really enhances the brow as well as allowing all my restoration clients the fullness they want without having to wait.
Whitney Hartmann
Whitney Hartmann TrueBrow™ Specialists

The Masterclass has changed my work as a TrueBrow™ specialist. I now feel I can look deeper into the brow to find its true potential. I recommend this course to anyone wishing to take the journey to becoming a true eyebrow expert as it will give you the tools you need for success.
Anna Mountford
Essential Remedy

So soft, delicate and beautifully natural. The pigment is not harsh looking and settles with the natural oils in the skin. The feather-stroke look is so easily achieved and I love how I can build on the colour in certain areas on the brow. These kits are flying off the shelves!
Aamena Nathie
Ella Bache New Farm

I found the Masterclass absolutely fantastic! The skill, growth and confidence I gained from attending has been invaluable for me to take back and implement in my own business.
Kirstin Jensen
The Beauty Room NZ

The Masterclass has changed my work in every way possible. It has re-sparked my passion in brows and the beauty industry. It is by far the best beauty-related class that I have taken. The thought and detail that goes into each class is impeccable.
Cheyanne Spina
Luminous

We Believe In Strong, Yet Soft Expressions Of Beauty.

Fuller Eyebrows
Instantly With The
TrueBrow™ Collection

Why Women Worldwide Trust The TrueBrow™ Collection

Choosing your color is easy, but first you may need to change the way you think when choosing ordinary pencils and powders. The TrueBrow™ Collection is a simply irresistible brow duo and with your Ultra Precise Brushes, you will be able to create any look all day long.

Ordinary brow products give you a light, medium or a dark option, encouraging you to use your hair color to decide the color you choose for your brows. As a professional brow brand, we are asking you to choose differently, for pure glamour. 

Be Part Of The Brow Revolution