How do I get beautiful natural brows at home?

Recreate the magic at home with the TrueBrow™ Collection brow kit and Elle Wilson approved tutorials.

This versatile brow kit is formulated to enhance all natural brow colors and promote healthy brows. Whether you’re going for a natural everyday look or something more dramatic, get perfectly defined, sculpted, volumised, and detailed natural brows with the TrueBrow™ Collection.

Start raising your brows for all the right reasons with the TrueBrow™ Collection.

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Get The Look – Do your brows like a pro!

Create your favourite brow look with the TrueBrow™ Collection brow kit in a matter of minutes with our easy and detailed tutorials.

HOW TO: Perfect Full Brows

By Elle Wilson, the Creator of TrueBrow™

HOW TO:
Davina’s Quick On-The-Go Bows

HOW TO:
Olivia’s Fluffy Natural Brows

HOW TO:
Helen’s Soft, Feminine Brows

HOW TO: Everyday, Natural-Looking Brows

Elle Wilson working with the beautiful Dani Stevens. Two women having a chat while creating stunning brows with the TrueBrow™ Collection. This video is a must watch!

HOW TO:
3 Levels of Brow Boldness

HOW TO:
Make Your Thin Brows Pop

HOW TO:
Your New Favourite Eyeliner

Salon-Quality Brows at Home

The magic doesn’t stop at a TrueBrow™ in-salon treatment. Continue the experience at home and recreate your favorite brow look in 2 easy steps with the TrueBrow™ Collection home care brow kit.

The versatility of these products will allow you the freedom to have the brows you want, every single day. You can be daring, natural and carefree, dramatic, or bold — whatever you desire.

Purchase the kit from your TrueBrow™ Specialist or visit our online store.


Salon-Quality Brows at Home

The magic doesn’t stop at a TrueBrow™ in-salon treatment. Continue the experience at home and recreate your favorite brow look in 2 easy steps with the TrueBrow™ Collection brow kit.

The versatility of these products will allow you the freedom to have the brows you want, every single day. You can be daring, natural and carefree, dramatic, or bold — whatever you desire.

Purchase the kit from your TrueBrow™ Specialist or visit our online store.

Your Collection Brow Kit includes:

• TrueBrow™ Element
• TrueBrow™ TrueColor
• TrueBrow™ Precision Brush

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Salon-Quality Brows in 2 Easy Steps

Step 1

TrueBrow™ ELEMENT

This is the magic potion and key to long-lasting brows. This means zero touch ups all day and all night long. More importantly, it makes your brows look and feel real and natural. Now, who wouldn’t want that, right?

To use, simply apply this unique formulation using your TrueBrow™ Precision Brush to the hairs of your brow and any skin where you wish to build your brow.

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Step 2

TrueBrow™ TRUECOLOR

Fall in love with the incredibly versatile TrueColor, the brow pigment of your dreams that will help you achieve your favorite brow look.

Its lightweight formula and whipped cream consistency give you that full, soft, natural-looking brows that last all day. And don’t worry, because this one stays on without giving you that sticky or heavy feeling.

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TrueBrow™ Precision Brush

Our TrueBrow™ Precision Brush offers you the tool of a professional with the ease of a beginner.

Create soft, flowing brows while maintaining maximum control. Designed purposefully with two ends tailored to the application of either Element or TrueColor, your TrueBrow™ Precision Brush will have you creating world-class brows in moments!


TrueBrow™ Beautifully Bold Brush

To give your brows that extra oomph and irresistible boldness with no effort, Elle Wilson created the Beautifully Bold Brush. With it’s powerful and yet gentle fibres, Beautifully Bold will help enhance even the most compromised brows ever so easily.

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Choosing Your TrueColor Shade

How do I choose my TrueColor Shade?

Let TrueBrow™ USA Head Trainer Sabrina Ehlis help you!

Step 1

Are you having trouble choosing the right TrueColor shade? Here’s a tip from Elle: Check out your brow hair color in pure daylight.

Take a mirror and walk outside, or stand next to an open window and use natural light to get a clearer view of your brow’s natural color.

Step 2

Look through the images on the brow color chart and compare your brow hair color with our happy clients. From there, you will find your perfect match with our TrueColor shades.

Match your natural brow hair color

Brow Tip from Elle Wilson, Creator of TrueBrow

If you love a soft look during the day and a stronger look in the evening, you can choose two colors to give you extra versatility and flexibility to get your brows just the way you like it. Or you may decide to have one color and use the ultra precise Beautifully Bold Brush to achieve simply irresistible boldness with no effort.

Match your natural brow hair color

Here’s what women have to say about the TrueBrow™ Collection…

I love the ease of it when doing everything from a wispy soft brow to a dramatically defined brow. It’s the only product I’ve found that can create (and hold for the whole day) hair like strokes.
Tracey Orr, Australia
This is the only brow product that I use on myself & all my clients for a full, soft, natural looking brow.
Jeanie Tong, Australia
The brush is truly amazing!! It works the product so much better and my application was effortless.
Caroline Loewengart, USA
The longevity is awesome! I went for a swim on the weekend and then headed for a cocktail with the girls and they were saying how great my brows looked – without any touching up at all!
Maddie Morrell, Australia
I use less product during the day to create a light natural brow & then at night when I’m wearing a more intense makeup look I just apply more product. There is seriously no other product like, it’s so versatile.
Hannah Gray, Australia
BROW PERFECTION in a box
Emma McFarlane, Australia
Love the TrueBrow™ Collection!! It gives you the ability to enhance your eyebrows and yet keep them look so natural.
Michal Gabriel, Australia
I love rocking a beautifully bold brow with my TrueBrow™ Collection!
Kelsie Stajcar, USA
Using the TrueBrow™ Collection looks so beautiful and natural. Falling in love fast!
Cindy Chan, Australia
I love it! I used S03. So rich and soft. Like nothing I have ever used before and I am a brow makeup junky.
Tina Fontenont, USA
I used mine for the first time this morning, wow so easy!
Julie McKenzie, Australia
I have never loved a brow product as much as this before!
Naomi Volke, Australia
Great for women who go to the gym or swim so you can stay active and it lasts all day. Personally, I can’t live without my TrueBrow™ Collection.
Nguyet McFetridge, Australia
It is SUCH a time saver not having to fuss with your brows every morning! The TrueBrow™ Collection just makes life so much easier!
Angela Mee, Australia
I’ve been in the beauty industry for over 10 years and worked with so many different makeup brands but nothing gives the results that the TrueBrow™ Collection gives. The product is incredibly soft and natural. It really enhances the brow.
Whitney Hartmann, Australia

Bonus Tutorials

SALON SHOUT-OUT: Blush Bar

Watch the gorgeous Tess show you how to use the TrueBrow™ Collection like a pro to get flawless brows.

HOW TO:
‘No Make-up’ Make-up Brows

HOW TO:
Naomi’s Go-To Brow Look

HOW TO:
Cindy’s Go-To Brow Look

Find a TrueBrow™ Salon Near You

CAN’T FIND A SALON?

Online Virtual TrueBrow Consultation… Coming Soon!
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Frequently Asked Questions

Inspired to save the natural brow, Elle Wilson created The TrueBrow™ System 2001. Over the course of 10 years she meticulously developed and refined the first comprehensive curriculum and practice for non-invasive, skill-based brow design and restoration. She didn’t create it through her rational mind, but rather through a deep creative process, completely interested in only one element of design: beauty. The TrueBrow™ approach to brow treatments is based on proven design principles and techniques, and rooted in our mission to uphold the integrity of every woman’s natural brow. The TrueBrow™ System is an innovative, powerful, and natural approach that has to date changed the brows of millions of women around the world.

The TrueBrow™ Treatment is a high-end in-salon brow treatment performed by TrueBrow™ Specialists. These are professionals studying the art of natural brow artistry and committed to saving the natural brow. Every TrueBrow™ treatment plan is unique and designed especially for you. 

FIND A SALON NEAR YOU

The TrueBrow™ Collection is our line of 2-step brow products that you can purchase from your closest TrueBrow™ salon or through our online store. The TrueBrow™ brow products are offered to you in a beautifully packaged kit, we have named the TrueBrow™ Collection. Inside you will find your three unique professional brow products. 

Your Precision Brush, the first brow brush in the world with bristles designed to offer you the fullest most natural brows imaginable. It’s so easy to use. Element, the conditioning lotion for your brows that can give you softer, more manageable brows in just a few weeks and works like magic with TrueColor, the world’s first formulation of its kind. Combined, Element and TrueColor can give you the versatility of soft, natural brows to daring, bold brows. These two unique formulations also create longevity and versatility for your brow makeup game – whatever your feeling today, the TrueBrow Collection will let your brows express it perfectly. Simply apply them once in the morning and you’ll have flawless brows for the entire day! No need for touch ups or reapplications.

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Element Ingredients
Aqua, Glycerin, Carthamus Tinctorius (Safflower), Seed Oil, Dimenthicone, Aloe Vera Barbadensis Leaf Extract, Chamomilia Recutita Flower Extract, Olive Oil Decyl Esters (and) Squalene, P-Anisic Acid, Glyceryl Caprylate, Clyceryl Stearate, Silica, Cetearyl Alcohol, Phenoxyethanol, Tocoherol, Ascorbyl Palmitate, Parfum

TrueColor Ingredients
Talc, Zinc Sterate, isoprophyl Myristate, Cetyl Palmitate, Petroleum, Kaolin, Dimenthicone, Mica, Equisetum Arvense Extract, Cellulose, Caprylic/ Capric Triglyceride, Methyl Paraben, Propyi Paraben, Phenoxyethanol, Tocopherol, Ascorbyl Palmitate(+/- May Contain: Titanimum Dioxides (CI77891), Iron Oxides (CI77491 CI77499), Bismuth Oxychloride (CI77163), Carmine (75470)

Let’s talk about Talc.
Any ingredient used in TrueBrow™ products is used in the purest form. This includes the Talc used in TrueColor, which is in its purest form and is completely safe for you.

Watch this video to learn more from TrueBrow™ Creator Elle Wilson.

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