When To Fire A Client & How To Do It Right
World-renowned salon business coach Elle Wilson on when it’s better to fire a client than to put up with their bad behavior.
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The Power of Eyebrows
With the popularity of makeup mega stores like Sephora and the glamorous counters of Nordstrom, Macy’s and Saks it’s astonishing how many women forget the obvious. The face-framing, counter-balancing, potentially poignant brow. It can be a war zone…
How to Bring in New Salon Clients & Keep Them
World-renowned salon business mentor Elle Wilson on what it really takes to attract and keep customers at your salon.
The Key To Living a Beautiful Life
“May your beauty within shine brightly in your life. ” – Elle Wilson It is well known that I am totally in love with brows and in fact have devoted most of life to changing the brow…
Brow Artists International Is Now TrueBrow
World-renowned salon business expert Elle Wilson explains why she changed her business name from Brow Artists International to TrueBrow.
How To Become A Powerful Leader
World-renowned salon business mentor Elle Wilson on how to turn yourself into a powerful leader who is followed, respected and admired.
Microblading Damaging Women’s Beauty
In this video, world-renowned salon business expert Elle Wilson recounts the slew of horrifying microblading mishaps she has encountered.
