The Truth Behind The Best-Selling Book
World-renowned salon business coach Elle Wilson recounts her experience of emotional burnout while writing her book “The Power Shift”
World-renowned salon business coach Elle Wilson recounts her experience of emotional burnout while writing her book “The Power Shift”
In the beginning, Toby and I did every single task in our company. In fact those first years are a blur. We worked 7 day weeks and 12-14 hour days. Our life was all about our passion and…
No matter how great your salon is, if people don’t know it exists, you will not get the steady stream of clients you need to succeed.
The simple answer is NO: TrueBrow™ is so much more than just a cosmetic product. But of course, we do have products so our clients can immediately have fuller brows while undergoing treatment to restore their brows. However,…
I’m obsessed with branding. From colors, to ways of writing, to a brand’s sense of humor… and don’t get me started on clever catch phrases. For an industry that’s called the beauty industry, I think it’s pretty fitting…
When it comes to services, whether it’s hiring a mechanic or finding a good beauty spa, we all want experts. Someone who has a proven solution to our problem and not someone who will just waste our time…
Good training produces guaranteed quantifiable benefits. Period.
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