Brow Artists International Is Now TrueBrow

World-renowned salon business expert Elle Wilson explains why she changed her business name from Brow Artists International to TrueBrow.
World-renowned salon business expert Elle Wilson explains why she changed her business name from Brow Artists International to TrueBrow.
World-renowned salon business expert Elle Wilson details how investing in your education helps you achieve your career goals and succeed in life.
World-renowned salon business coach Elle Wilson talks about finding inspiration in your everyday life.
World-renowned salon business mentor Elle Wilson talks about the growth of TrueBrow and exciting plans for the future of the brand.
By Elle Wilson You can’t fake it, jump over it or somehow sidestep the staffing issue. But is it the staff… or is it? Successful people with ‘meaningful lives’ see their growth as the core of their business….
With the popularity of makeup mega stores like Sephora and the glamorous counters of Nordstrom, Macy’s and Saks it’s astonishing how many women forget the obvious. The face-framing, counter-balancing, potentially poignant brow. It can be a war zone…
Whether it’s upselling to existing clients or offering new services and products, there are many ways to boost salon revenue without attracting new clients.
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