How To Set The Correct Price For Your Salon
World-renowned salon business expert Elle Wilson on how setting the right pricing is essential to target the right customers and ensure you reach your goals.
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Do Your Research Before Supporting A Brand
By Elle Wilson I simply could not believe the horribly mutilated brow that was being touted on Instagram. First I was shocked at the standard of work and secondly and most importantly, that the beauty professional believed this…
Discover the Beauty of the Brow Artists International Ultimate Brow™
The Brow Artists International Brow Artist is trained to see your brows through fresh eyes, a little like a Chanel or Dior haute couture designer does when they begin working on their next masterpiece. They are trained in…
How Becoming An Expert Can Boost Your Beauty Salon Profits
When it comes to services, whether it’s hiring a mechanic or finding a good beauty spa, we all want experts. Someone who has a proven solution to our problem and not someone who will just waste our time…
Brow Expert Elle Wilson Launches TrueBrow
World-renowned salon business mentor Elle Wilson on the TrueBrow brand, who’s it for, what its goals are, and what it represents for the beauty industry.
The Value of Perfectionism
By Elle Wilson I honestly do not believe a single one of my students isn’t a perfectionist at heart. However, what drives the perfectionist is another story. Your success or your failure to achieve your goals is at…
Brow Expert Elle Wilson Takes The Spotlight
World-renowned salon business mentor Elle Wilson takes the hot seat in this podcast episode as she answers questions both personal and professional.
