Microblading Damaging Women’s Beauty
In this video, world-renowned salon business expert Elle Wilson recounts the slew of horrifying microblading mishaps she has encountered.
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The Power of Responding to Reviews
By Elle Wilson Let me ask you a question . . . Do you love your work? What about when your worst client is hissing for a discount. Or when your favourite is about to look in the…
How To Tint Eyebrows Properly
By Valerie Schaubroeck You may have been asked by clients, “Can my hairdresser just use my hair color to tint my brows?”, or “Can I use my at-home-color and do it myself?”, or “Why is what you use…
How To Add True Value To Your Business
Salon business coach Elle Wilson on how giving value to your customer is what will win you that customer, not just for the sale, but for life.
What Is the Real Definition of Beauty?
Let’s stop and think about this question for a moment. What is beauty? A woman can be beautiful. A child can be beautiful. A gift can be beautiful. A sunset can be beautiful. A holiday can be beautiful….
Discover the Beauty of the Brow Artists International Ultimate Brow™
The Brow Artists International Brow Artist is trained to see your brows through fresh eyes, a little like a Chanel or Dior haute couture designer does when they begin working on their next masterpiece. They are trained in…
How To Thrive Under Pressure, Part 3 of 3
WARNING: We go 200 feet below sea level in this one… bring your scuba gear. World-renowned salon business mentor Elle Wilson on channeling stress into something transcendent and useful, something that results in greatness.
