Brow Expert Elle Wilson On The TrueBrow System
World-renowned salon business coach Elle Wilson shares the complex but rewarding process that went into the creation of the TrueBrow brand.
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By Valerie Schaubroeck You may have been asked by clients, “Can my hairdresser just use my hair color to tint my brows?”, or “Can I use my at-home-color and do it myself?”, or “Why is what you use…
TrueBrow Spearheading a Brow Revolution
Brow lovers… finally the Brow Artists International Blog is ready to roll out. It’s important that you get to know not only me, but also the beautiful BAI Brow Family, what we love and how and why we…
How To Thrive Under Pressure, Part 3 of 3
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When it comes to Brow Artistry, there’s perhaps nothing more gratifying and career-affirming than the reactions of our clients to our work. Some clients come to us completely skeptical of what, if anything, we might be able to…
The Power of Eyebrows
With the popularity of makeup mega stores like Sephora and the glamorous counters of Nordstrom, Macy’s and Saks it’s astonishing how many women forget the obvious. The face-framing, counter-balancing, potentially poignant brow. It can be a war zone…
