Our beloved industry has been smashed in 2020; undervalued, pushed aside and without clarity or any logical reasoning in some instances. However, why has 2020 been the year for many where a new fire has been lit within?…
Microblading is the process of applying tiny, semi-permanent tattoos to the brow area to copy the look of real hair. While the immediate benefits of microblading are obvious, the long-term effects of the treatment aren’t talked about as…
There’s a crazy number of options out there for tweezers. Not sure which ones are best for you? Before you run out and grab the first pair you see, inform yourself. Here’s everything you need to know about…
I loved this episode because it is devoted to making a beauty business owner’s life easier, more enjoyable and rewarding. We all started in this industry because we were passionate about beauty and creativity. So, let me ask…
2020 has been no joke. The beauty industry has been hit so hard. Some beautiful and super talented people have closed their doors and in some cases, we have even worse scenarios. Let’s be honest… The media loves…
By now, most of us in the beauty industry have either returned to work or are getting ready to. After all those months spent at home, it’s thrilling to finally be able to return to work. But it…
Wow, it’s October! I cannot believe it, can you? Just in case you didn’t know, in 2018 I was honoured to receive the Educator of the Year Award at the Australian Beauty Industry Awards. The event was out…
Toby joins me today as we open up Pandora’s Box. Yes, it’s time to be real, and offer you the golden nuggets of a fourteen year working relationship. Understand the principles that can transform relationships that were once…
From what I’ve learned, these are the 3 most common marketing mistakes that start-up beauty businesses fall prey to… 1. Not doing any marketing for your salon.In the excitement of setting up, it’s easy to forget what you’re…
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